Dev & Design
Your website is the hub of your business’s online presence.
It’s a crucial resource for existing customers and potential customers to find information about your business and purchase your products and services. A website needs to be part of a wider on/offline marketing strategy to drive maximum efficiency and results.
Websites come in all shapes and sizes but the most important aspect of a website is that it drives revenue and business for your company.
Chris Couve Digital provides an A-Z website design and development solution that incorporates all technical and strategic parameters needed to have a successful website.
Search Engine Marketing
Chris Couve Digital uses the full potential of search engines to increase your online presence and promote your business.
Our objective is to increase your visibility to potential customers, using a variety of options including search engine optimisation and paid search. We continually monitor for new algorithms across all search engines, allowing us to change strategies at a moment’s notice. We make use of an integrated approach, using content and technical expertise to push you to the top of the search engine results pages.
Search Engine Optimisation
Search engine optimisation forms an integral part of our SEM strategy, involving technical implementation, content, onsite and offsite tactics.
We aim to improve your organic search ratings, delivering relevant keywords and content and healthy inbound and outbound links. We also investigate the user experience and improve your site’s navigation. All of this increases your sites visibility and user experience, ensuring that you’re ranked high enough for customers to find your business.
The right mix of content can revolutionise your online business.
The aim of content marketing is twofold. It serves to engage your potential customers by telling a story that they identify with and lead them down your conversion path to becoming and remaining a customer. Secondly, it improves the search engine performance of your website by validating the quality of the content. Digital Fire uses the latest creative and scientific techniques to produce an array of quality content such as videos, blogs, digital magazines, newsletters, podcasts, surveys, infographics and imagery.
Driving results, evaluating reports and creating accountability.
We regularly provide feedback about the progress of your online efforts, allowing you to evaluate your performance. Our reporting collects crucial data that also provides insight into the best approach to making your online business a success.